The Scout Association

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Brand Centre

This is the central resource for all those producing Scouting communications and promoting Scouting's everyday adventure.

It provides tools and guidance on producing inspiring materials that will help us motivate and engage our wide variety of audiences.

It should help you produce bolder, more inspiring communications.

Print Centre

Print centre The Print Centre is a service available to adult members of Scouting to create branded, personalised resources.

To access, please log into the member's area and select the icon from the My Tools menu.

To use this service you must be logged in

Brand updates

Read the new Haynes guide The Scouts: A User's Manual

We've teamed up with renowned publisher Haynes to produce a new overview of Scouting. View either in page turning format as a PDF or as printers' spreads so you can print and make the brochure at home.

Kick start an inspiring challenge with our brand new fundraising poster. We've also responded to your requests for more flexibility on the print centre with new custom poster, flyer and banner templates. And on the subject of flexibility, here's your free Flexible Volunteering Poster. Download it now.

Other new materials include a Beaver Scout Colony leaflet, an A4 document template, Welsh language posters, more outdoor banners and a custom Scout map of the UK.

We also have two new Info Graphics - Scouting in 2014 and What People Really Think of Scouting, which are perfect for presentations and annual reports. You can change the numbers in the Info Graphic in the print Centre to include your local data.

We have over 500 other templates on the print centre, too. To get started, log in with your normal user name and password then click on the green box in the bottom left of this screen. Take a look at the adult recruitment posters, Open Night flyers and Bear Grylls banners. Your free Think Global, Act Local poster is also available.

Also, don't forget to try out our brand new vacancy boards which you can use to promote Scouting roles to parents and other adults. Read the user guide now.

Scout Counties, Areas and Regions have been provided with the Scout 'capitals' font, the Serif Black and the Serif Plain. This is also commercially available 

A selection of cut out images is also available for you to use in your resources and presentations. A new selection of cut out images, with a focus on diversity has also just been added (June 2013).  

Scout and Guide joint branding – updated advice

We occasionally receive enquiries as to whether there is a joint Scout and Guide logo. To clarify - there is no official joint Guide and Scout logo. Historically there have been various designs bolting the two logos together; these were discontinued in 2012.

If you wish to use both logos (for example to show a jointly run event or camp) please place both logos next to each other following both organisation’s identity guidelines. This includes using the correct colours for both logos, the correct exclusion zones for both logos and, for local events, using the appropriate local logo of both organisations. Do not attempt to join or combine the logos and do not alter either logo in any way. Local logos for both organisations can be created on the relevant organisation’s print centres (Members of Scouting can log in at using their normal username and password and choose Print Centre from the My Tools menu). Please always ensure you have your relevant Commissioner’s permission to use any logos.