By thinking ahead we can develop our communications and help us tell Scouting stories that make a difference. By planning ahead with our communications we can ensure we generate the right photos, text, audio or video for use across a number of channels, to members and to the public.
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before |
during |
after |
Printed newsletter |
Article, photo and action |
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Review articles and photos |
Email newsletter |
Article, photo and hyperlink |
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Website news |
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Photo, question and hyperlink |
Live photo gallery |
Photo gallery and Storify |
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Live photo updates |
Storify |
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YouTube |
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30 second video update |
3 minute video |
Vine |
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Live video updates |
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Newspaper |
Pre-event press release |
Live interviews |
Post event press release, photo, quote |
Radio |
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Regional TV |
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EXAMPLE |
Highlight the impact that members will make during Scout Community Week |
Show the live activity and impact made during Scout Community Week |
Demonstrate the results and outcomes of Scout Community Week |