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Media Development

Media work is a great way to promote Scouting, whether it's to parents or other parts of the community. Scouting is about adventure for everyone and at every level. This message runs through all of our media work and is what we call our ‘brand’. Underpinning the idea of adventure is that Scouting is about fun, friendship, trust, being confident and inclusive.

In this area you can find out details of who is available to help you with your media work. You can also find guides on how to generate media coverage from everyday Scouting events. You can also find out how to recruit media volunteers

You can find a casestudy of the help available here and here

Media Library

Access our media library for high-resolution images and video footage for media use.

Branding guide

For information on how you can use the Scout branding and logos, visit our brand centre.

Story sharing

If you have a story you would like to see in your local media outlets, why not send it in to us at stories.scouts.org.uk? You can find a help guide on how to use the system here


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Charity Numbers 306101 (England and Wales) and SC038437 (Scotland).
Registered address: The Scout Association, Gilwell Park, Chingford, London, England E4 7QW